les rituelles

Knowing what you like is great. But really boxing yourself into a single aesthetic/style is not, especially if you’re just buying that underwear design over and over because it’s the same one you’ve always shopped for, without investigating the other options out there and whether they might work for you too.

The world is filled with cookie-cutter lingerie boutiques. As much as I love bra shopping, it does get somewhat less exciting when every boutique I walk into is carrying the same selection of products. That’s why I was so intrigued to learn about Les Rituelles.