Anyone with an interest in fetish lingerie or sustainable fashion should have The End on their radar. This is one of the few brands that boasts a commitment to both. The End was started by Bei Kuo in 2016 in New York City.
With the fashion industry being the second largest contributor to global pollution, it’s comforting to know that brands are taking steps towards reducing their carbon footprint. One of the biggest recommendations is to buy second hand or vintage clothing, but this isn’t always ideal when it comes to underwear.
I’ve always had a thing for sumptuous, ruffly knickers (they are excellent for creating the illusion of bigger curves) but these ones are especially gorgeous. The rows of leaf-shaped cut-outs make them feel like something out of a fairytale – lingerie for a pixie or a wood elf.