european lingerie

Late last year, I wrote about Phara d’Or, a luxury lingerie and swimwear label based in The Netherlands. A few pieces that they’d sent me were pictured in that article, and now that I’ve had a few months to wear them, it’s time to let you know what I think!

Launched earlier this year, Phara d’Or is a lingerie and swimwear brand from The Netherlands that’s centred around the idea of ‘mindful luxury’: high-end pieces which are crafted with integrity, with premium fabrics, and with an eye to becoming cherished pieces in your collection rather than a temporary trend fix.

If France is the lingerie capital of the world, then Poland is the full-bust lingerie captial of the world. Seriously, if you wear above a D cup size (especially if you’re well beyond that letter) and you don’t know about Polish bras yet, you’re missing out.

Avocouture (formerly Avocado) is a brand I have been wearing regularly since I discovered it in 2015. Not only does their aesthetic align with mine, but the cuts of their bras work incredibly well with my outerwear clothes. The HCQ is what the brand calls a “fusion” between a half-cup and a full-cup bra.

Opaak is a German lingerie brand that specialises in elegant, sporty designs and sustainable fashion. The brand was founded in 2017 by Agathe Muffert, whose aim was to create cool, modern lingerie without bows, flowers, or decorated lace.