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retailer talk

  • Careers in Lingerie: Online Boutique Owner with Kristina DeJesus

    by Estelle Puleston November 29, 2016
    by Estelle Puleston November 29, 2016

    It’s time for a new instalment in my Careers in Lingerie series. Ever wanted to know what it’s really like working in this industry, underneath all the glamour of the pretty…

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  • Careers in Lingerie: Independent Boutique Owner with Kirsty McAspurn

    by Estelle Puleston October 2, 2016
    by Estelle Puleston October 2, 2016

    Welcome to part two of my new Careers in Lingerie blog series! Today I’m speaking to Kirsty McAspurn, owner of Curvature Boutique in the UK, to find out what it’s…

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  • Social Media & Other Things Included in the Cost of Your Lingerie

    by Estelle Puleston September 12, 2016
    by Estelle Puleston September 12, 2016

    Earlier this year I wrote a post for Zathiya on why bras cost what they do, which mostly discussed materials and manufacturing, and briefly touched on overheads and other costs.…

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  • 7 Ways Lingerie Retailers Can Help Their Plus-Size Customers

    by Avigayil November 4, 2015
    by Avigayil November 4, 2015

    Disclaimer: This blog post contains affiliate links. The lingerie world’s solution to plus-size representation is plus-size models. After all, one model above a US 10 / UK 14 surely represents…

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  • Retailer Talk: 11 Features Every Online Lingerie Boutique Needs

    by Avigayil October 14, 2015
    by Avigayil October 14, 2015

    99% of my shopping occurs online, primarily from small companies and boutiques around the world. I love international shopping but the experience can be frustrating due to missing features and…

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  • 5 Ways to Get More of What You Want from Lingerie Brands

    by Estelle Puleston October 2, 2015
    by Estelle Puleston October 2, 2015

    A couple of weeks ago I wrote a post on how data around what we search for online and what we buy influences what brands decide to design or stock.…

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  • Data Driven Lingerie: How Sales & Searches Influence What You Can Buy

    by Estelle Puleston September 10, 2015
    by Estelle Puleston September 10, 2015

    Today I thought I’d talk about something a little different – statistics! Whether a retailer choosing what to stock or a designer choosing what to produce, a lot more goes into picking…

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  • Should Boutiques Charge for Bra Fittings?

    by Kirsty McAspurn May 28, 2015
    by Kirsty McAspurn May 28, 2015

    Should customers pay for bra fittings? This is a debate that myself and some of my fellow lingerie boutique owners often have. To charge or not to charge? That is the question.…

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  • Retailer Talk: Reasons to Shop in an Independent Lingerie Boutique

    by Kirsty McAspurn May 5, 2015
    by Kirsty McAspurn May 5, 2015

    For anyone who has read any of my blogs, you will know that customer service is something that is very important to me, whether that’s giving it or receiving it.…

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  • Retailer Talk: How I Choose the Lingerie Suppliers I Work With

    by Kirsty McAspurn April 19, 2015
    by Kirsty McAspurn April 19, 2015

    Apologies if I get on my soapbox at any time, but the relationship with my suppliers is very important to me. I’ll explain why a little later but first, I’ll…

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Super excited to introduce you to @tensengral, bec Super excited to introduce you to @tensengral, because the way these bralettes are made is so interesting!

First, there was hand-woven bobbin lace. Then machines were developed to mimic the motion of the makers' hands at work. And now, those very same, century-old machines have been modified to work with a computer, allowing for even more complex patterns to be braided together.

Each Tensengral bralette is braided on this machine in a single piece. You can find out lots more about them (and see the other available styles) over on the blog - I'll put the link in my story.

Which of these two styles is your favourite - high necked or plunge?

#tensengral #tefbraids #bralettes #futuretextiles #textiledesign #lacemaking #contemporarylace #madeinNYC #textiledesigner #textilesdesign #moderntextiles #modernlace #bobbinlace #textilehistory #textiles #sustainabletextiles #sustainablefashion #sustainablelingerie #ecolingerie #ecofriendlyclothing #ecoclothingbrands #bralettelove #bralettestyle #bralette #wirelessbra #creamoutfit #bratop #lingerieasouterwear #lingeriestyle #lingeriefashion
It's been a week of 40°C weather and our air-con It's been a week of 40°C weather and our air-con is broken 🥵. If you're wondering how I'm surviving, the answers are a) barely, b) exclusively thanks to my silk loungewear, and c) by constantly reminding myself that I'll soon be back in cool, rainy England for my first trip home since pre-pandemic times. At this rate, I might just stay there till the end of summer!

Any tips for staying cool when even chilling on the sofa makes you sweat??!

#toohotforclothes #heatwavestyle #summeressentials #summerfabrics #etam #etamlingerie #silkslip #silkslipdress #silkloungewear #silksleepwear #silknightwear #silknightdress #silklingerie #fuchsiapink #pinkstyle #prettyinpink #pinksilk #silksatin #silkandlace #fashionflatlay #fashionbloggers #lingerieblogger #fashioninsta #discoverunder10k
A couple of years ago I did a 'mix n match' series A couple of years ago I did a 'mix n match' series on Instagram showing how I mix different brands together, and I thought I'd briefly revive it to show you this old favourite from my collection - a silk harness knicker by @lalilouche.

I don't recall if there was a matching bra for this piece, and I kept meaning to find a nice lilac one to go with it but never did. I don't *love* this combination with the @aubadeparis Bahia bra in 'Tutti Frutti', but the pale pink straps on the knicker work nicely layered over it, and there's also a touch of lilac in the print. So it's how I style the knicker for now.

Do you own any La Lilouche? And have you seen any pretty lilac bras around lately that I should know about? 👀

#lalilouche #aubade #aubadeparis #mixnmatch #lilac #silkandlace #braset #lilacfashion #lilaclingerie #lilacstyle #lingeriestyle #luxurylingerie #luxurywomenswear #prettylingerie #prettystyle #prettyinpastels #prettypastels #discoverunder10k #fashioninsta #fashionbloggers #lingerieblogger #flatlayfashion #fashionflatlay #flatlaylove #lingerieflatlay
How pretty is this printed velvet?! 🌸🌷🌺 🌹

It's comfy and cosy too. I won't lie, I have on occasion worn this all day long when I wasn't planning to leave my home. Do you ever just not bother with getting dressed? 🙈 

P.S. @lavender_dreams_ua is a handmade brand from Kyiv, which has thankfully been able to move to a safe place and continue sewing/shipping orders. If you're looking for Ukrainian brands to shop with right now, I can recommend this one! (And there's a full review up on my blog with fit and construction details).

#lavenderdreams #loungewearlifestyle #loungewearallday #tooprettytotakeoff #velvetrobe #velvetloungewear #loungewearchic #loungewearstyle #roseprint #floralprint #floralclothing #floralstyle #prettystyle #pinklife #pinkandpretty #ukrainianfashion #ukrainianbrand #fashionflatlay #robe #robes #lingerierobe #lingeriereview #lingeriestyle #lingeriefashion #homewearstyle #homewear #fashionbloggers #discoverunder10k
Finally, a new review! 🌹💗 I received this @l Finally, a new review! 🌹💗 I received this @lavender_dreams_ua robe as a Christmas gift from my husband, but it had been on my wishlist for years before that so I'm over the moon that I finally own it. Now I can stop stealing his hoodies when I'm feeling cold - and I match my decor hehe. Check out my new blog post (I'll pop the link in my stories) for all the details on fit, construction etc.

What's your favourite loungewear piece?

#lavenderdreams #ukrainianfashion #ukrainianbrands #robe #loungewear #floraladdict #floralvelvet #velvetrobe #cozyrobe #longrobe #loungewearfashion #loungewearstyle #loungewearchic #floralstyle #prettystyle #floralfashion #fashionbloggers #fashioninsta #coldweatherfashion #chillingathome #loungewearlifestyle #floralprint #floralprinteverything #discoverunder10k
In case you missed it, I've just rounded up 24 bra In case you missed it, I've just rounded up 24 brands over on the blog that offer custom monogramming. There are plenty of options (at all budget levels) if you're shopping for pyjamas or a robe, but far less choice if you're after, say, a bra set or a camisole. Still, I managed to find a few, one of which is @freoliclingerie.

What are your thoughts on personalised lingerie and loungewear? Would you buy it as a gift? For yourself? Neither?

P.S. I also reviewed Fréolic on the blog semi-recently, if you missed that too 😉. Look at all the silk-wrapped strapping on this bra - the back's almost as pretty as the front!

#freoliclondon #freoliclingerie #custommonogram #personalisedpyjamas #personalisedrobes #personalisedloungewear #customembroidery #customlingerie #silk #silkbra #bradesign #beautifulbra #luxurybra #luxurylingerie #silklingerie #lingerieaddict #emeraldgreen #silksatin #silkonmyskin #silkandlace #luxurywomenswear #fashionflatlay #fashionbloggers #discoverunder10k
Not-so-casual Sundays in @marinavlingerie and @emm Not-so-casual Sundays in @marinavlingerie and @emmaharrislingerie ✨

I need a silk V-neck camisole in navy now.

#marinavlingerie #emmaharrislingerie #silk #embroidery #layering #fancysunday #silkcami #silkcamisole #satincami #silktop #camitop #camisole #spaghettistraps #silkloungewear #lingerieasouterwear #luxurylingerie #luxurywomenswear #luxuryclothing #fashionblogger #fashioninsta #lingerieaddict #floralembroidery #prettystyle #discoverunder10k
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