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Esty Lingerie
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Estelle Puleston

Estelle Puleston

Founder and editor of Esty Lingerie.

  • How a Lingerie Accessories Brand Designs Its Products

    by Estelle Puleston January 10, 2019
    by Estelle Puleston January 10, 2019

    You may remember Bijoux Indiscrets from my review of their 12 Sexy Days gift box back in November. I was lucky enough to get to pay the brand a visit last month at their Barcelona office, to chat to the co-founders Marta and Elsa.

    Read more
  • 5 Lingerie Trend Predictions for 2019

    by Estelle Puleston January 3, 2019
    by Estelle Puleston January 3, 2019

    Happy new year everyone! I thought I’d kick 2019 off with something a little different – my first ever attempt at predicting the industry’s next big trends.

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  • 2018 Lingerie Gift Guide – Ideas Over £150

    by Estelle Puleston December 19, 2018
    by Estelle Puleston December 19, 2018

    My final gift guide of the year is here, and it’s one for all of you who really want to treat someone (or yourself!) this year. The majority of the items are made from real silk, and some of the laces are breathtakingly beautiful. From comfy sleepwear to dramatic robes, there’s something here to suit most lifestyles.

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  • 2018 Lingerie Gift Guide – Ideas from £50 to £150

    by Estelle Puleston December 17, 2018
    by Estelle Puleston December 17, 2018

    With little more than a week left to go until Christmas, it’s time for my second annual gift guide. I love this price range, because it’s within reach for many people but also enough to find something that feels luxurious.

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  • Trend Watch: Lingerie with Logo Embroideries & Prints

    by Estelle Puleston December 15, 2018
    by Estelle Puleston December 15, 2018

    Lately, a desire for visible branding has reached the world of lingerie. Influenced by both the rise of sporty, athleisure-wear and the 90s fashion revival (think Kate Moss in Calvin Klein logo-waistband briefs), logo elastic trims are everywhere right now. But that’s not the trend that this article is about.

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  • Indulgence and Individuality: Introducing Lingerie Retailer Killed In Action

    by Estelle Puleston December 13, 2018
    by Estelle Puleston December 13, 2018

    What do you do when you can’t find your favourite lingerie brands in your country? Well for one Portugal-based woman named Kia, the answer was to launch her own boutique! The result is Killed In Action, an online store focussed on high-end, high-fashion lingerie.

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  • 2018 Budget Lingerie Gift Guide – Ideas Under £50

    by Estelle Puleston December 10, 2018
    by Estelle Puleston December 10, 2018

    I know, I know, I said I was going to get my gift guides done nice and early this year, and here I am publishing the first one two weeks before Christmas Eve. But if you still have some present-shopping to do, then this post is for you.

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  • Stunning Silver Lingerie for Every Budget

    by Estelle Puleston December 8, 2018
    by Estelle Puleston December 8, 2018

    Today’s post is a follow-up to my recent one on gold-coloured lingerie. Because this other classic metallic can be just as beautiful and luxe! And, I would argue, even more perfect for the festive season. There’s just this definite wintery, ice-queen type vibe that comes with silver.

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  • Lingerie Accessories Review: Bijoux Indiscrets 12 Sexy Days Gift Box

    by Estelle Puleston November 20, 2018
    by Estelle Puleston November 20, 2018

    Bijoux Indiscrets is a Barcelona-based brand creating lingerie-adjacent accessories, from pasties to harnesses to delicate body chains. 2018 marks twelve years since they launched, and to celebrate they’ve created 12 Sexy Days, a large and luxurious gift box.

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  • Gloriously Gold Lingerie for Every Budget

    by Estelle Puleston November 16, 2018
    by Estelle Puleston November 16, 2018

    My Christmas tree is up and decorated (yep, I’m one of those people), and this year I’ve gone with a white and gold theme. I love a metallic touch all year round, but it feels especially perfect for the festive season.

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New on the blog, an introduction to my latest obse New on the blog, an introduction to my latest obsession: Madame Lucia by @marialuciahohanofficial. A brand that's all about fantasy, playfulness and drama. I'll put the link in my story 🔗

#marialuciahohan #madamelucia #lingerie #lingeriefashion #lingerielove #corsetry #lacecorset #corsets #lingeriebrand #luxurylingerie #boudoirstyle #fashioninsta #saloninternationaldelalingerie
A few of my favourite designs at last month's @sal A few of my favourite designs at last month's @saloninternationaldelalingerie:
1 - @carvaro.it. The top-stitched hip detail is just so fun! 
2 - @nueame. Breathtaking detail - each of these petals is created and attached individually.
3 - @cambajlingerie. I am obsessed with this copper sparkle!
4 - @nette_rose. Sparkle, embroidery, colour... what's not to love?
5 - @maisonlouve_. Velvet and sequins, so luscious. And that colour 💜
6 - @maisonmanea. It's not just silk lined - it's reversible! An absolutely fun idea.
7 - @luciela_lingerie. Enjoying the soft colours and delicate transparency. I wrote about these last year so it was lovely to see the pieces in person. 

Which look's your favourite?

See more of the things I photographed at the show on the blog + in my recent article for @lingeriebriefs_ 

#saloninternationaldelalingerie #lingerielove #lingeriestyle #lingeriefashion #lingeriedesign #intimateapparel
I finally finished writing about some key trends I I finally finished writing about some key trends I saw at the @saloninternationaldelalingerie last month - I'll post the link in my story 🔗

#saloninternationaldelalingerie #lingerietrends #fashiontrends #lingerieblog #lingerieblogger
Off for the third and final day of the @saloninter Off for the third and final day of the @saloninternationaldelalingerie. So many gorgeous new brands that I can't wait to write about and share with you once I'm back home! This is @marialuciahohan24, a new discovery for me that is frankly everything lingerie dreams are made of (and these aren't even the best pieces).

#saloninternationaldelalingerie #marialuciahohan #lingerie #lingeriefashion #lingerielove
One last photo from my @phara_dor feature (link in One last photo from my @phara_dor feature (link in my bio) and I saved the best for last - this Juliette bralette set is definitely my favourite, I can't resist pretty red lingerie! 💕

Made from Swiss embroidery with crystal charms from Austria, gold-plated hardware from France and satin from Italy - fully European-made, from materials to finished garment 🪡

Check out the article for the matching Juliette bodysuit, balconette bra, suspender belt and thigh garters.

#pharador #lingerieset #madeineurope #europeanlingerie #swissembroidery #embroideredlingerie #braletteset #bralettes #bralette #bralove #redlingerie #redbra #luxurylingerie #beautifullingerie #fashionflatlay #lingeriefashion #lingeriestyle #lingerielove #lingerieaddict #lingerieblogger #instalingerie #discoverunder10k
The @phara_dor robe from my recent post/blog artic The @phara_dor robe from my recent post/blog article, styled how I would wear it for a nice dinner. If you want to dip your toes in the lingerie-as-outerwear trend, short robes feel like one of the easiest ways to do it - any outfit that would look good with a nice jacket or oversized cardigan will look just as good, but dressier, with a satin robe in its place. And I love how the embroidered sleeve cuffs here really finish the look!

What's your favourite lingerie type to style as outerwear?

P.S. The camisole is also from a lingerie brand, satin nightwear really is so versatile 😉

#pharador #lingerieasouterwear #underwearasouterwear #satinrobe #lingerierobe #blackrobe #satinjacket #lingeriestyling #stylingtips #dinneroutfit #outfitinspo #lingeriestyle #lingeriefashion #satinoutfit #satinloungewear #luxuryloungewear #satinnightwear #luxurynightwear #robe #robes #lingeriecommunity #lingerieinsta
All of the beautiful (and beautifully-packaged) go All of the beautiful (and beautifully-packaged) goodies I received from @phara_dor. Which is your favourite? Review coming in 2026!

#pharador #dutchbrand #fancylingerie #swissembroidery #lingerieaddict
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