My regular readers will already know Love & Swans, a new, independent Russian brand that I featured in May and reviewed last month. It’s genuinely my favourite discovery in the lingerieosphere this year, and this week they released the first look from their AW20 collection which I just had to share.
Astrological-inspired lingerie continues to be a trend, and Love & Swans’ latest set takes the theme to a luxurious new level. Named Cygnus, meaning ‘swan’ and also the name of a constellation, the bra and high-waist bottoms set is made from midnight-blue mesh that is lavishly embellished with a celestial array of stars and clustered constellations. While there is a little bit of machine-embroidery, the majority of the decorative elements are stitched by hand – the shimmering, golden rays shooting out from the crescent moon for example, or all of the hundreds of tiny beads scattered across the fabric canvas.
I have said it before about Love & Swans, but their creations really are best described as wearable art. And like art, each one also tells a story; Cygnus is inspired by the Greek mythological tale of Zeus transforming himself into a beautiful white swan, to capture the heart of a mortal girl he’d fallen for.
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I’m really happy to see the brand explore new colourways this season. To date, all but one of their ranges has been beige, and while I’ve loved every look regardless, I feel like the contrast of the darker-toned mesh here serves to really highlight the embroidered and beaded details. Plus, not everyone’s a fan of beige!
Cygnus is sold as a set and retails for more than any previous ranges, at 265€ (~£244 / $315). It does look, however, like the most intricately-detailed design they’ve come up with yet, and that is still an excellent price for a two-piece set with so much time-consuming hand-embellishment. As an owner of a Love & Swans set myself, I can absolutely say that the construction quality is top notch too. (Oh, and the packaging for this particular set looks gorgeous).
Even better, Love & Swans appears to be gradually expanding their size range, with all bralettes now available up to an XL (it was previously capped at an L). There is also a custom-sizing option available, which doesn’t appear to incur any extra fees. And speaking of custom, the bottoms can be made without the leg harness part if you prefer.
I am super excited for the future of this brand, and I highly-recommend giving them a follow on Instagram to stay up to date with their new releases!
What do you think of Cygnus? What theme or ‘story’ would you love to see Love & Swans turn into lingerie-format artwork next?