I am once again bringing you some beaded lusciousness by Love & Swans. I’ve been obsessed with this brand from day one, and every time they release something new I find myself saying “I think this is my favourite yet”. And you know what? I really do think this latest bralette design is my favourite yet!
embroidered lingerie
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Allow me to introduce you to what I’m already positive will be one of my very favourite collections of the Autumn/Winter 2021 season: Regalia by Studio Pia. It’s inspired by “the decadence and lavish excess of royal court dressing” and, as ever, is centered around some incredible bespoke embroideries.
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As always, I am blown away by the level of detail in this Love & Swans lingerie set. What may from a distance appear to be a print is actually an embroidery, which gives it a wonderful depth of texture when seen up close. On top of all this is that other signature design element of this brand: lavish hand-beading.
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Online retailer Lovehoney keeps on upping its lingerie game with its in-house collection, with each season bringing ever-more stylish, eye-catching and trend-focussed designs to lust after. And their latest release, the Captivate range, may just be my favourite Lovehoney offering of all time.
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Astrological-inspired lingerie continues to be a trend, and Love & Swans’ latest set takes the theme to a luxurious new level. Named Cygnus, the set is made from midnight-blue mesh that is lavishly embellished with a celestial array of stars and clustered constellations.
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Have you ever been so excited to receive a parcel that instead of tearing into it the moment it arrived, you actually waited a day or two, because you wanted to savour the anticipation of knowing you were about to unwrap something truly special? That’s how I felt when my Love & Swans package arrived.
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My absolute favourite thing about Instagram is how often I discover new lingerie brands over there, and Love & Swans is one such treasure that made its way onto my feed shortly after its February launch. I was instantly besotted with their beaded embroideries.
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Lately, a desire for visible branding has reached the world of lingerie. Influenced by both the rise of sporty, athleisure-wear and the 90s fashion revival (think Kate Moss in Calvin Klein logo-waistband briefs), logo elastic trims are everywhere right now. But that’s not the trend that this article is about.