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News

Ann Summers Now Does Plus-Size Lingerie

by Estelle Puleston August 13, 2016
by Estelle Puleston August 13, 2016

Disclosure: This blog post contains affiliate links. Something rather exciting has happened recently – Ann Summers has just gotten a whole lot more plus-size friendly! They’ve extended their lingerie size offering up…

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A Day Out at the V&A: Undressed, A Brief History of Underwear

by Estelle Puleston April 17, 2016
by Estelle Puleston April 17, 2016

Image above: (c) Victoria and Albert Museum, London Author: Estelle A note on images: photography isn’t allowed inside the Undressed exhibition, so the images featured here are a mix of press imagery and some…

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Revealing the 2015 Lingerie Design Competition Winners!

by Estelle Puleston February 4, 2016
by Estelle Puleston February 4, 2016

If you’ve been following my brand for any length of time, you’ll know I run an annual lingerie design competition. Launching a lingerie brand is expensive and incredibly time-consuming, even for a…

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2015 Esty Lingerie Blog Awards: Revealing the Winners!

by Estelle Puleston December 15, 2015
by Estelle Puleston December 15, 2015

Recently I launched the first ever blog awards dedicated to just lingerie bloggers, as a fun alternative to publishing my usual, end-of-year list of my favourite bloggers. This year, I wanted to…

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Introducing My Blog Awards & a Chance to Win a £50 Voucher

by Estelle Puleston November 2, 2015
by Estelle Puleston November 2, 2015

If you follow me on Twitter you may already have noticed this when it went live yesterday, but say hello to the first ever Esty Lingerie blog awards! I do have…

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Introducing the 5th Esty Lingerie Design Competition!

by Estelle Puleston September 27, 2015
by Estelle Puleston September 27, 2015

It’s finally here! Back in Spring when I normally start thinking about the annual design competition, I was occupied with other exciting business-related things, and then life conspired to make…

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Introducing Impish Lee – 27 Trillion Possibilities of Design Your Own Lingerie

by Estelle Puleston May 14, 2015
by Estelle Puleston May 14, 2015

Disclaimer: This blog post is sponsored by Impish Lee. How often do you come across a lingerie design you love, but wish came in a different colour or a different print?…

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Lingerie Before the Shop Floor: MODA 2015 Show

by Kirsty McAspurn March 4, 2015
by Kirsty McAspurn March 4, 2015

When you choose your underwear in the mornings, the other people who have made that choice available is not normally something that crosses your mind. Now, I am not talking…

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Esty Lingerie Blog Awards: Top Lingerie Bloggers of 2014

by Estelle Puleston January 2, 2015
by Estelle Puleston January 2, 2015

Happy 2015! Thanks to maternity leave (and a lovely baby that sleeps lots and rarely cries!) I’ve had more time than ever to read my favourite lingerie blogs this past…

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Announced: 2014 Lingerie Design Competition Winners

by Estelle Puleston October 1, 2014
by Estelle Puleston October 1, 2014

Have you heard of our annual lingerie design competition? It’s our yearly search for undiscovered talent in the lingerie world, with entry open to anyone and everyone from around the…

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