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Esty Lingerie
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esty lingerie design competition

  • Interview: Priyanka Rampal, 2015 Lingerie Design Competition 2nd Place Winner

    by Estelle Puleston June 16, 2016
    by Estelle Puleston June 16, 2016

    Following on from the recent interview with 3rd place winner Betsan Evans, today I’m talking to Priyanka Rampal. Her design won the public voting part of the competition which put her in…

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  • Interview: Betsan Evans, 2015 Lingerie Design Competition 3rd Place Winner

    by Estelle Puleston May 27, 2016
    by Estelle Puleston May 27, 2016

    Let me start with an apology for how slow I’ve been with last year’s design competition. 2015 saw me go back to work after maternity leave and I found myself juggling my…

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  • Revealing the 2015 Lingerie Design Competition Winners!

    by Estelle Puleston February 4, 2016
    by Estelle Puleston February 4, 2016

    If you’ve been following my brand for any length of time, you’ll know I run an annual lingerie design competition. Launching a lingerie brand is expensive and incredibly time-consuming, even for a…

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  • Introducing the 5th Esty Lingerie Design Competition!

    by Estelle Puleston September 27, 2015
    by Estelle Puleston September 27, 2015

    It’s finally here! Back in Spring when I normally start thinking about the annual design competition, I was occupied with other exciting business-related things, and then life conspired to make…

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  • Interview: Kelly G., 2014 Lingerie Design Competition 1st Place Winner

    by Estelle Puleston December 1, 2014
    by Estelle Puleston December 1, 2014

    Have you heard of our annual lingerie design competition? We recently interview the 2014 3rd place and 2nd place winners and now it’s time to chat to our 1st place…

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  • Interview: Chloe Ryans, 2014 Lingerie Design Competition 2nd Place Winner

    by Estelle Puleston November 24, 2014
    by Estelle Puleston November 24, 2014

    Our 2014 Esty Lingerie Design Competition ended a couple of months ago, and we’re interviewing all 3 winners so you can find out more about the inspiration behind their designs. You can…

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  • Interview: Antra Lodha, 2014 Lingerie Design Competition 3rd Place Winner

    by Estelle Puleston November 7, 2014
    by Estelle Puleston November 7, 2014

    For those who haven’t heard of it, the Esty Lingerie Design Competition is an annual contest we run to give one of our fans a chance to see their design…

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  • Announced: 2014 Lingerie Design Competition Winners

    by Estelle Puleston October 1, 2014
    by Estelle Puleston October 1, 2014

    Have you heard of our annual lingerie design competition? It’s our yearly search for undiscovered talent in the lingerie world, with entry open to anyone and everyone from around the…

    Read more
  • 2013 Lingerie Design Competition – Interview With Winner Iris-Maria Šegedin

    by Estelle Puleston November 8, 2013
    by Estelle Puleston November 8, 2013

    Earlier this year we launched our third annual lingerie design competition to search out new talent and give one of our fans the chance to see their ideas turned into…

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  • 2013 Lingerie Design Competition – Interview With Runner-Up Divya Gupta

    by Estelle Puleston October 18, 2013
    by Estelle Puleston October 18, 2013

    Following on from our interview with Charlotte Moroney who won 3rd place in the Esty Lingerie 2013 design competition, today we’re interviewing Divya Gupta who came in 2nd place. Both…

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Off for the third and final day of the @saloninter Off for the third and final day of the @saloninternationaldelalingerie. So many gorgeous new brands that I can't wait to write about and share with you once I'm back home! This is @marialuciahohan24, a new discovery for me that is frankly everything lingerie dreams are made of (and these aren't even the best pieces).

#saloninternationaldelalingerie #marialuciahohan #lingerie #lingeriefashion #lingerielove
One last photo from my @phara_dor feature (link in One last photo from my @phara_dor feature (link in my bio) and I saved the best for last - this Juliette bralette set is definitely my favourite, I can't resist pretty red lingerie! 💕

Made from Swiss embroidery with crystal charms from Austria, gold-plated hardware from France and satin from Italy - fully European-made, from materials to finished garment 🪡

Check out the article for the matching Juliette bodysuit, balconette bra, suspender belt and thigh garters.

#pharador #lingerieset #madeineurope #europeanlingerie #swissembroidery #embroideredlingerie #braletteset #bralettes #bralette #bralove #redlingerie #redbra #luxurylingerie #beautifullingerie #fashionflatlay #lingeriefashion #lingeriestyle #lingerielove #lingerieaddict #lingerieblogger #instalingerie #discoverunder10k
The @phara_dor robe from my recent post/blog artic The @phara_dor robe from my recent post/blog article, styled how I would wear it for a nice dinner. If you want to dip your toes in the lingerie-as-outerwear trend, short robes feel like one of the easiest ways to do it - any outfit that would look good with a nice jacket or oversized cardigan will look just as good, but dressier, with a satin robe in its place. And I love how the embroidered sleeve cuffs here really finish the look!

What's your favourite lingerie type to style as outerwear?

P.S. The camisole is also from a lingerie brand, satin nightwear really is so versatile 😉

#pharador #lingerieasouterwear #underwearasouterwear #satinrobe #lingerierobe #blackrobe #satinjacket #lingeriestyling #stylingtips #dinneroutfit #outfitinspo #lingeriestyle #lingeriefashion #satinoutfit #satinloungewear #luxuryloungewear #satinnightwear #luxurynightwear #robe #robes #lingeriecommunity #lingerieinsta
All of the beautiful (and beautifully-packaged) go All of the beautiful (and beautifully-packaged) goodies I received from @phara_dor. Which is your favourite? Review coming in 2026!

#pharador #dutchbrand #fancylingerie #swissembroidery #lingerieaddict
A closer look at that @phara_dor Valerie balconett A closer look at that @phara_dor Valerie balconette bra from yesterday's post and the matching thong, made from Swiss embroidery and adorned with Austrian crystals. 

I'll be reviewing this + other Phara d'Or pieces next year, but for now, you can read all about the brand's debut collection on the blog - link in my bio 😘

#pharador #braset #bralove #embroideredbra #embroideredlingerie #blackbra #sheerbra #blacklingerie #lingeriecommunity #lingerieinsta #lingeriestyle #lingerielover #lingerieflatlay #brafashion #luxurybra #luxurylingerie #lingeristas #lingerieblog
New on the blog! Introducing @phara_dor, a Dutch b New on the blog! Introducing @phara_dor, a Dutch brand focused on creating premium-quality pieces using entirely European materials and manufacturing.

This is the Valerie robe (and just-seen Valerie balconette), crafted from fluid Italian satin and Swiss embroidery. I'll put the link in my story to read more about the brand and see more of their debut collection 🔗

#pharador #luxurylingerie #luxuryloungewear #luxuryhomewear #madeineurope #italiansatin #dutchfashion #glamlife #satinloungewear #satinrobe #lingerierobe #shortrobe #lingeriebrand #lingerieaddict #lingerielove #lingerieblogger #instalingerie #fashionbloggers
New review! I am SUPER late to publishing this one New review! I am SUPER late to publishing this one (it's actually my 2024 sample sale purchase) but well, I'd started the article so I thought I'd finish it, even if only as a general review of the brand's fit, comfort etc. Though the set is still available through various stockists, and the bra direct from Bordelle if you're in the EU.

Link to read in my bio 🔗 

Is this my favourite ever lingerie brand? I really think it might be... 🤔

#bordelle #atelierbordelle #bordellelingerie #bordellegirls #braset #yellowlingerie #lemonyellow #strappylingerie #luxurylingerie #strappybra #lingeriereview #lingeriereviews #lingeriestyle #lingeriefashion #lingeriecommunity #lingerieaddict #lingerielove #bralove #luxurybra #instalingerie #lingerieasouterwear
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