Underwired bras seem to be the Marmite of the lingerie world. But what do these love-’em-or-hate-’em wires do? You probably know that they play a role in adding support to the bra, but how do they do it?
Estelle Puleston
-
-
These past six months or so have been some of my best ever in the lingerie industry, both in terms of my blog and as a freelance writer, which is great of course – but it also means that I once again find myself incredibly busy and in need of some hired assistance!
-
Sustainable lingerie options are becoming increasingly easier to find – and increasingly stylish too. But if you’re thinking ‘sustainable’ automatically equals expensive, and that’s out of your price range, then you’ll be glad to know that there are brands making eco-friendly lingerie accessible for all budgets.
-
As the global lingerie market continues to increase in value, new and potentially-major players are entering the industry, from SavageX to Zara to Amazon. So I got curious – could Amazon truly become a leading lingerie destination?
-
If you’re a regular reader here, you’ll probably remember Dorina from some of my earlier blog posts. They’re a decades-old lingerie and swimwear brand that’s focussed on providing stylish everyday designs at affordable prices.
-
I am delighted to be delving into my local Barcelona lingerie scene today by introducing you to another fabulous indie lingerie brand: ai!culotte by Paula Botana. This ethically-produced, slow-fashion label creates underwear which comes in vibrant colour schemes and uses fun and unexpected combinations of prints.
-
What to do when you want, say, a pair of sheer tights that won’t break the bank but you also want to shop sustainably? That’s where we get to the two man-made eco-friendly hosiery options I’m going to talk about today: recycled hosiery, and biodegradable hosiery.
-
Founded in 2017 by Kadrija Rušitović, shortly after she graduated from a design course, Beba’s collection is awash with gorgeous fabrics, eye-catching silhouettes, and metal logo hardware which is lavished across many of the pieces in multiple designs and sizes.
-
What Dorina does best is ‘not-so-basic basics’, ultra-wearable everyday pieces that will still make you feel chic and pretty. It’s the kind of thing you can treat yourself to for Valentine’s, without worrying that it’s only going to get worn once and then forgotten about.
-
I’m returning to my natural and sustainable hosiery series today with this penultimate installment, all about cashmere hosiery. As I mentioned in my previous article on wool hosiery, cashmere is in fact wool, but a particularly luxurious variety.
